India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini 

India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini 

SUMMARY

India accounted for 21% of the global AI app downloads, with the downloads surpassing 2.2 Bn mark in the country by August 2024

ChatGPT, Microsoft Copilot, and Google Gemini were the top three most downloaded apps in India, alongside image/video editing and play apps

However, India accounted for just 2% of in-app purchase revenue, while North America accounted for nearly half of the global revenue

India has surpassed the US to become the largest market for AI mobile app downloads. According to data from digital intelligence platform Sensor Tower, the country accounted for 21% of the global AI app downloads.

AI app downloads by Indians surpassed the 2.2 Bn mark by August 2024.

ChatGPT, Microsoft Copilot, and Google Gemini were the top three most downloaded apps in India, alongside image/video editing and play apps.

India was followed by Latin America, Europe and South America in terms of downloads, accounting for 20%, 15% and 14% share, respectively. 

However, India accounted for just 2% of in-app purchase revenue. Overall, the revenue for in-app purchases globally stands at $2 Bn so far this year, the report said. Of this, North America and Europe together account for 68% revenue of AI apps. Just North America accounts for 47% of global AI app earnings.

Sensor Tower pegged the estimated revenue for 2024 at $3.3 Bn, a surge of 51%. The report added that AI app downloads in the first eight months of 2024 at 630 Mn surpassed the download count for the entire 2023. 

Globally, ChatGPT was the most downloaded app, followed by image editing app Remini. At number three and four were Photoroom AI Photo Editor and Google’s Gemini, respectively.  

ByteDance’s chatbot app DouBao was at fifth position, while Microsoft Copilot and Chatbot AI & Smart Assistant claimed eighth and ninth positions, respectively. 

 

India is among one of the biggest markets for companies in terms of app downloads due to the large population, increasing internet access, and improving penetration of smartphones. As per a report, the total app downloads in India stood at about 26 Bn in 2023. 

Artificial intelligence (AI) has taken the world by storm over the past few years. India is among the leading countries in the world in terms of adoption of AI.

This has also spawned the rise of several AI startups in the country, which are offering various use cases for the emerging technology. India is currently home to over 100 generative AI startups. These startups have also attracted a lot of investor interest. 

Indian AI startups have raised over $600 Mn in funding since 2019. Spearheading this transition are names like SarvamAI and Krutrim, which are focused on building Indic LLMs. 

However, the capital intensive nature, long gestation period and infrastructure remain the most challenging hurdles for the AI industry in India.

 

Note: We at Inc42 take our ethics very seriously. More information about it can be found here.

You have reached your limit of free stories
Become An Inc42 Plus Member

Become a Startup Insider in 2024 with Inc42 Plus. Join our exclusive community of 10,000+ founders, investors & operators and stay ahead in India’s startup & business economy.

2 YEAR PLAN
₹19999
₹7999
₹333/Month
Unlock 60% OFF
Cancel Anytime
1 YEAR PLAN
₹9999
₹4999
₹416/Month
Unlock 50% OFF
Cancel Anytime
Already A Member?
Discover Startups & Business Models

Unleash your potential by exploring unlimited articles, trackers, and playbooks. Identify the hottest startup deals, supercharge your innovation projects, and stay updated with expert curation.

India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini -Inc42 Media
How-To’s on Starting & Scaling Up

Empower yourself with comprehensive playbooks, expert analysis, and invaluable insights. Learn to validate ideas, acquire customers, secure funding, and navigate the journey to startup success.

India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini -Inc42 Media
Identify Trends & New Markets

Access 75+ in-depth reports on frontier industries. Gain exclusive market intelligence, understand market landscapes, and decode emerging trends to make informed decisions.

India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini -Inc42 Media
Track & Decode the Investment Landscape

Stay ahead with startup and funding trackers. Analyse investment strategies, profile successful investors, and keep track of upcoming funds, accelerators, and more.

India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini -Inc42 Media
India Leads Globally In Downloads Of AI Apps Like ChatGPT, Google Gemini -Inc42 Media
You’re in Good company